Join us Friday, November 18, 2011 for the 3rd Annual Creating Revenue in Aquatics Seminar!
We will be focusing on improving the bottom line at Aquatic Venues by increasing revenue through improved programming, marketing and management. Once again, this seminar will be sponsored to provide the training to attendees at NO COST.
This Seminar has been approved by the Florida Recreation & Park Assocaition for 0.6 CEUs. For CEU credit, attendees must attend 100% of the seminar and complete the evaluation at the end of the day.
ONLINE REGISTRATION CLOSES WEDNESDAY, NOVEMBER 16.
Onsite registration will be available Friday morning starting at 7:30 AM.
A special Thank you for all of our sponsors today!
Seminar Agenda
Swimming Lessons Representatives
In addition to this years speakers, the Pinellas Aquatics Council has contacted various nationally recognized swim instruction providers. These agencies will have representatives available to meet with individuals to discuss their programs. We will have extended breaks throughout the day so everyone has time to discuss.
Continental Breakfast & Welcome
7:30 - 8:15 AM
Coffee & Continental Breakfast provided courtesy of our sponsors.
Operational Self Sufficiency: Is This a Realist Goal for Your Aquatic Center
8:30 – 10:30 AM
Presenter: Jeff King, Ballard King and Associates LTD., Pueblo West, Colorado
Description: Regardless of whether you are considering the development of an aquatic center or already have a facility, the future for a center is increasingly being tied to its ability to be self supporting through fees and charges generated by the facility. During this session the many factors that impact self sufficiency will be reviewed in detail to determine changes to obtain this goal.
Learning Objectives:
- Learning the key factors that determine cost recovery.
- Understanding the role of demographics plays in cost recovery.
- How to manage operating costs.
- Learning revenue generating concepts.
Splashpads – Just Add Water?
11:00 AM - 12:00 Noon
Presenter: David Lill, Director of Aquatics, Palm Beach County
Description: The speaker will share the challenges his agency faced in the opening and operation of three splash parks in one year, without prior splashpad experience, and discuss recommendations for any future water play areas.
Learning Objectives:
- Identify design, operational and cost considerations in building and operations.
- Discuss site location, amenities and required appurtenant structures and equipment.
- Create awareness of maintenance, supervision and health considerations.
- Encourage interaction to share knowledge and solutions for splashpads.
Lunch provided courtesy of our sponsors
12:00 - 1:00 PM
Swim lesson agency representatives will be available for questions and information.
Triple Play on the Gulf
1:00 - 3:00 PM
Presenter: Mark Hatchel, Vice President, Kimberly-Horn, Irving Texas
Description: Comparison of attendance, expenses and revenues at a $3M, $6M and $10M municipal aquatic centers that were designed and constructed in the past year.
Learning Objectives:
- Understand the benefits of the public planning and feasibility study process.
- Better understand the public design, bid and construction phase process.
- Benefit from the experience of two different municipal waterpark operators.
Pool Rivers - Operations
3:15 - 4:15 PM
Presenter: Nils Erickson, Weller Pools, LLC & Tom Yeman, Classic Marcite, Inc
Description: This session will answer all the general and many of the detailed questions you may have on the various types of aquatic rivers found in municipal and private waterparks including costs, sizing for experience, variety of amenities.
Learning Objectives:
- Understand the term lazy river
- Understand the term quick current rivers
- Understand the operation and cost associated with each
Wrap-up, Evaluations and Participation Papers
4:15 – 5:00 PM
Presenter: Mark Abdo,City of Largo
